St. Collins Lane X Base Colour
ST. COLLINS LANE X BASE COLOUR
-Winter 2018-
To welcome winter at St. Collins Lane, fashion and lifestyle curators Holly T & Shaun Lyle from Base Colour were welcomed back to collab on this content creation campaign.
Video & stills were shot at St. Collins Lane and in the neighbouring iconic laneways and landmarks with editorial content published on both St. Collins Lane website and the Base Colour blog.
This partnership continued to elevate the St. Collins Lane brand and further solidify the ‘premium luxe’ positioning featuring featured such as Sandro Paris, Coach, The Kooples, Lacoste, Make, Reiss, Tag Heuer, & Birkenstock.
The 3 must-have co-ord sets of the season.
by Base Colour duo Holly T & Shaun Lyle.
Campaign & Strategy Manager: Renee Kate Work
Video: Ryan Sauer Media
Music by: JAMO - Feeling Alive feat. Velvet BLOOM & YOUNGSOUL
Social & Content Agency: Papermill Media
Talent: Holly T & Shaun Lyle